The purpose of advertising: To raise awareness about the product
Freedom to live from Legend Premium
The microsite prepared by our specialists consistently guides viewers from the general characteristics of the residential complex to details in the form of layouts available to order at the time of the interactive advertising demonstration.
The creative was shown on the air with GEO restrictions.
The creative was shown on the air with GEO restrictions.
Results
CTR
3,40%
CR
7,20%
Focus Group reviews
- 36 years old, housewifeIf we saw an advertisement for a residential complex on social networks or somewhere else, we wouldn't even pay attention. Here it attracts the eye immediately, noticeably.
- 39 years old, CEOAn interesting way to reach potential customers. I didn't even know about this residential complex before, although I work in the construction industry.
- 35 years old, managerSuch advertising, at least, draws attention to itself. It's interesting to see, everything is simple and clear.
